Don't Overpay.
Two films for Wise's Don't Overpay campaign, built around Don T. Overpay, the man you call after a financial mistake.
Made a financial mistake? Call Don T. Overpay.
Two films for Wise’s Don’t Overpay campaign. The premise treats sending money abroad through a traditional bank as the kind of error you’d hire a specialist to fix, so the campaign gives you one, in a green suit, working out of a wood-panelled office lined with currency symbols.
The point underneath the joke is Wise’s actual pitch: transparent fees, the mid-market exchange rate, 40+ currencies in one app, and payments that arrive instantly 70% of the time. Be smart. Get Wise.
Credits
- Director
- Roy Heisler
- Editor
- Roy Heisler